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Thursday 10 February 2011

Digipak Analysis

While creating my own digipak I thought it best to look back what other artists have used for their own; looking at my own CDs I discovered that not many artists use the cardboard case, usually opting for the jewel case. But I did find actually that two of my favourite albums used a digipak; MGMT - Ocacular Spectacular and Arcade Fire - The Suburbs.
Both look asthetically different; with the MGMT album using images of the two frontmen on a bright cover to draw attention. While Arcade Fires members feature nowhere on the sleeve and drawings of cars and trees being the main focus of the front cover with only the bands name featuring in small text in the top right corner.

Arcade Fire Front Cover
The front cover of this album is very simple but the audience can tell that it fits in with the theme of the album 'Suburbs' you can see the family type car with a big white house and tree behind the fence. These things are all stereotypical things that you would find in the Suburbs. The fact that this picture looks to be hand drawn, makes it look even more different from what you usually see when looking at album covers. Usually they are photos of the artists themselves so that it is more recognisable. Especially as the name of the band is written quite small in the top corner. This shows how they want the album to be recognised due to the music not necessarily the name or the cover.


MGMT Front Cover
MGMTs cover is also quite simple but they follow more of the regular conventions; band members are featured on the front with just straight shots of them. The name of the album is not on the cover but in the centre is the name of the band; in a font that even though in plain colours is still eye-catching due to the fact is it different from what you would normally expect. I think that even though the two men are the main image and take up the majority of the cover space; you are still drawn to look at the background because of the different colours that make up the sky and the sea - you even notice the tiny details such as the moon in the background, even thought it would be tiny if you were looking from a distance.

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